The recent Dr Pepper 10 ad showing an 'action movie' and subsequently generalizing that women don't enjoy action movies, and finally stating that Dr Pepper 10 is "not for women" is sexist and offensive. I honestly don't know what this company could have possibly been thinking when they approved and decided to air this horrendous idea of a commercial. To suggest exclusion of a minority group (a group singled out for unequal treatment) and encouraging this kind of thinking is a step backward for our society. I used to enjoy drinking Dr. Pepper, but unless some sort of substantial public apology is made, I will never buy this product again.